Confidence On Camera

Video content is one of the most powerful ways to connect with your audience, but it can also feel intimidating. While faceless content can work, 2026 social media trends show that real trust and engagement come from authenticity, from showing your face, sharing your voice, and being genuinely human. This module is designed to help you create videos that feel polished and approachable so your audience sees the real you and not someone reading from a script. You’ll learn how to use body language, lighting, framing, and simple editing techniques to make short-form videos that look professional while staying relatable. Step-by-step examples and embedded clips show you exactly how it’s done, and hands-on exercises, like recording your own short segments, let you practice in a low-pressure environment. Each activity is an opportunity to practice, grow, and bring your personality to the forefront. By the end, you’ll confidently create videos that resonate, reflect your brand, and feel genuinely human. It’s time to stand in front of the camera as the expert your audience can trust and relate to.

What This Module Covers:

In this module, you’ll learn:

how to showcase your expertise on video in a way that feels natural, professional, and authentic
key strategies for engaging storytelling, confident body language, and effective lighting
how to create reels, stories, and short-form content confidently through guided exercises and tutorials
ways to create content that reflects your unique brand and personality

How to Move Through This Module:

Work through the tutorials and exercises at your own pace. Use the checklist and prompts to plan, rehearse, and film your videos. Experiment with what feels authentic for you. The goal is progress, not perfection, and be sure to pay attention to how your presence comes across on camera.

What You'll Use

Pre-filming checklist to simplify setup and preparation
Step-by-step tutorial videos for filming and editing
Short-form video idea prompts for reels, stories, and TikTok-style content
Interactive exercises to practice storytelling, body language, and on-camera presence

Let's Go!

Why Social Media Matters

Social media isn’t just popular anymore.

It’s how people are learning about nutrition and health. Over 5 billion people use social media worldwide, spending more than 2.5 hours per day scrolling, liking, and sharing content. That’s billions of daily impressions shaping beliefs, behaviors, and food choices faster than research can keep up. In fact, only about 50% of adults report checking the credibility of health information online, meaning misinformation spreads unchecked.

For dietitians, this isn’t optional. It’s a call to step in. Viral trends and influencers can promote unsafe diets, excessive supplement use, or fad advice, affecting followers’ health, long-term habits, and trust in credible sources.

Yet, professional adoption among dietitians remains uneven. Studies show only 38–90% of dietitians are using social media professionally. That gap between qualified experts and untrained influencers is growing, leaving audiences vulnerable to unsafe advice. Unchecked nutrition misinformation has real consequences: poor dietary habits, rising chronic disease rates, disordered eating, and even mental health challenges. Your knowledge, expertise, and evidence-based guidance are needed now more than ever.

Every post you make is a chance to educate, correct myths, and guide people toward safer, smarter choices. You can reach thousands instantly, improve health literacy, and establish yourself as a trusted voice in nutrition. Social media moves fast, but that speed is exactly why your expertise is so powerful.

By stepping into this space, you’re not just sharing information—you’re shaping behaviors, influencing habits, and making a tangible impact on people’s lives. At the same time, you’re building professional credibility, expanding your influence, and creating career opportunities in healthcare, wellness, and media. Your voice can outpace misinformation, your guidance can improve health outcomes, and your presence can inspire trust and confidence in nutrition knowledge.

Before You Move On...

By the end of this module, you’re ready to show up on camera in a way that’s approachable, professional, and fully aligned with your brand.

You’ve moved step by step, setting up your accounts, defining your brand, creating content, engaging your audience, addressing misinformation, and now adding on-camera confidence.

You’ve built a toolkit that lets you communicate clearly, authentically, and with real impact.

Now it’s time to turn that momentum into action. Module 7: Next Steps will guide you in reflecting on your journey, setting meaningful goals, and creating a roadmap to consistently grow your brand, your influence, and your reach.

Remember, you’re not chasing numbers or algorithms. You’re showing up for the people who need your voice. Every post, every video, every interaction is building trust, understanding, and lasting influence.

Continue to Next Steps

From Plate To Platform